Time to Simplify! 

Now it is time to capture your best stuff, by going through the previous pages in your workbook and highlighting the key words and phrases that stand out the most, and feel genuine to you. 

Once you have discovered your best content, use those details to complete the next pages of your workbook. Keep in mind that the answers to these questions NEED to be brief. Get to the point as you answer them, as this is exactly what your dream customers are going to want you to do.